How we helped Procter & Gamble introduce the unique collaboration between Old Spice and The Witcher and raise awareness about the limited edition
In early June 2023, we were contacted by an agency working with Procter & Gamble. They were looking for a local agency that knew the Czech media scene well and could help them promote their new brand collaboration between Old Spice and The Witcher, a Netflix series and an event they were hosting in Lodz, Poland to celebrate the introduction of the limited edition the White Wolf…